top of page
Beautyrest, Serta Simmons Bedding, 2024​
​
From the makers of Beautyrest, Beauty Sleep was launched as a derivative brand positioned toward budget-conscious shoppers seeking the reliable support and brand recognition associated with Beautyrest.
​
Retail Theater includes the design and development of headboards for display at retail, as well as a demo unit to demonstrate the features of the mattress on a smaller scale.
​
Involvement
-
Graphic Design of packaging and retail environment collateral
-
3D Rendering to preview use of assets
-
Icon design
bottom of page